From launching new products at Assembly Software and Hovr to leading lifecycle marketing and demand gen for fast-growing SaaS companies, I specialize in positioning brands to attract, convert, and retain their ideal customers.

I’ve had the privilege of working with powerhouse brands like Groupon, Disney, and MGM Grand, and the lesson is always the same: ditch the status quo and build trust through marketing that feels human. Because customers don’t just want content—they want connection.

Core specialties include:

🔹Growth marketing for SaaS & B2B

🔹Full-funnel strategy (from awareness to advocacy)

🔹Product marketing & go-to-market planning

🔹Paid media (Facebook, IG, Google, Bing, retargeting)

🔹Account & Client Management

🔹Brand storytelling, content, and copy that converts

🔹Cross-functional team leadership & partner strategy

Outside the boardroom, I’m a travel-loving, book-collecting foodie who's tasted my way through 48 cities (and counting—180 is the goal). I believe Pluto is a planet, pizza is a food group, and Drunk History is wildly underrated educational TV. 

Let’s disrupt, connect, and grow—intentionally.